Sunday, July 11, 2010

Cow Appreciation Day

We celebrated everybody’s favorite holiday of the year this past Friday: Cow Appreciation Day! We had a great day and represented the brand well inside of the mall.

Earlier in the week, we handed out reminders and cow costumes (spots and hats) to the mall employees to create a buzz around the mall. All of the team members handed personal invitations to customers welcoming them to come back on Friday to celebrate with us. We also encouraged the team members to dress up by having a contest to see who could be the best “cow”.

We had a great turnout for Cow Appreciation Day – about double the “cows” from last year! We had the Great American Cookie Company make us special cow cookies and had the kids “spot” the cows with black and white icing. The team did not disappoint with the contest, which really added to the festivities. Even the team members who did not dress up were given cow balloon hats made by a local balloon artist (or they were forced to don the cow costume and patrol the dining room)!

Cow Appreciation Day at West Oaks Mall was quite the celebration!

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